Americans on average drank 714 eightounce servings of carbonated soft drinks last year, down from 728 in 2010, beverage digest. Both companies now sell juice, water, sports drinks and iced coffee. Beverage digest is the most authoritative source of news and insights on the us nonalcoholic beverages sector. Beverage digest founded by jesse meyers, is a privately owned publication covering the global nonalcoholic beverage. Celsius hires vanessa walker as executive vice president. Beverage digest provides industry news, insights and data to executives, marketers, sales directors, suppliers, finance professionals and media. Update 2us soft drink volume decline slows in recession. According to data from the ttb, there are more than 20,000 licensed alcohol beverage wholesalers. Data for 1990 and afterward comes from beverage digest fact book 2005 and. Beverage digest tracks developments and industry data on the full range of nonalcoholic beverage brands, from soft drinks to emerging functional drinks. Readers also can find out how bars and restaurants are handling the impacts of the pandemic for the onpremise channel. The most popular sodas in the world photos the battle to be the world s favorite beverage is bubbling up. As covid19 home lockdowns drag on, beverage bottlers in the coke, pepsi, dr pepper and independent beverage distribution systems have seen large store sales slow in april compared to the extreme stockup buying by consumers last month, according to bds ongoing informal survey. Beverage digest s john sicher says that powerade prices relative to gatorade.
Beveragedigest fact book 23rd edition by zenith global. Tokyo, japan is the city with the highest population in the world. Caffiene amounts in various types of beverages, and how combinations of. Overall, sales of carbonated soft drinks fell 1 percent in 2011, faster than the 0. This statistic depicts the volume sales of liquid refreshment beverages lrb worldwide in 2018, by category. According to beverage digest fact book 2010, the main distribution of carbonated soft drinks in the united states is in table 1. According to beverage digest, in 2010 coca cola was the most popular soft drink in the world. The cocacola comp cocacolaany, founded in georgia in 1892 and incorporated in 1919, is the world s largest beverage company. Beverage digest includes fastgrowing energy drinks within the. Beveragedigest fact book 23rd edition by zenith global issuu. The most popular sodas in the world photos huffpost. Latest coronavirus updates in nyc and around the world. Additionally, this issue highlights the latest trends impacting spirits, soft drinks, packaging materials and much more.
Agreement with the beverage sector announced september 2014 our mission. It provides key industry data, facts and indepth analysis of the carbonated soft drink, noncarbonated beverage and bottled water businesses in the us. Even as overall sales fell, diet soft drinks captured a. The beverage digest fact book is a complete annual statistical reference source. The bestselling variety of banana is called cavendish. According to beverage digest fact book 2010, the main distribution of. Beverage partners worldwide, was formed in 2001 following a decadelong joint venture called cocacola and nestle refreshments. The newsletter is edited by duane stanford, a 26year news veteran who has covered the global beverage industry since 2006. How can coke and pepsi sustain their profits in the wake of flattening demand and the growing popularity of noncsds. Coke beat pepsi at the carbonated soft drinks game in 2017, according to a special report from industry publication beverage digest. Beverage digests fact book table of contents by zenith. Javotm beverage company and wild flavors to partner in the supply of coffee flavors. Soft drink sales fell from 10 billion cases in 2005, to 9. Soda tax no panacea for obesity problems the san diego.
As indicated by beverage digest fact book, the distribution of csds in the united. The fact book, published each spring, provides allchannel data, facts and analysis for the nonalcoholic beverage marketplace. Agreement with the beverage sector college of continuing. It ownslicenses and markets more than 500 nonalcoholic beverage brands, primarily sparkling beverages but also a variety of still beverages such as waters, enhanced waters, juices and juice drinks, readytodrink teas and coffees, and energy. It ranked as one of the largest companies worldwide in terms of market. Fitzpatrick served in the office of the chief economist of the world bank, where he focused. The table with this story shows global beverage volume performance for cocacola and pepsico, culled from the companies most recent annual regulatory filings. Diet coke became the secondmost popular soda in the u.
Coca cola marketing analysis project report swot analysis. The fact book provides a broad and indepth assortment of data about the carbonated soft drink, noncarbonated beverage and bottled water markets in 2017, with brandbybrand historical data. Discover all relevant statistics on the nonalcoholic beverage and soft drink industry now on. These are the people to whom we shall refer to as consumers and they drink an estimated 91 billion beverage digest fact book 2003 gallons of nonalcoholic beverages, along with 30 billion gallons world book encyclopedia 2001 of beer, 6.
The main three channels in which products reach the market. We are independent, yet sympathetic to the realities facing the modern beverage executive. Fact book, twentythird edition this briefing is a compendium of nonalcoholic beverage facts and statistics, culled from a number of sources and the pages of beverage digest. Per capita consumption of bottled water worldwide 2018, by leading countries. As a result, lacroix, ranked number one in dollar share with 26% of the sparkling water segment according to the beverage digest fact book, 2015, p. An industry analysis of the american soft drinks market carried out by beverage digest identified the cocacola company, pepsico or dr pepper snapple as dominating players. The company serves almost million consumers in new york citys five boroughs and the counties of nassau, suffolk and westchester.
Our content is unbiased, nonsensational, and nuanced to match the real world. Compiled from beverage digest fact book 2001, 2005, and 2010. Founded in 1982, its newsletter is published 22 times a. A separate report from industry trade publication beverage digest, also out today, shows that volume in the carbonated soft. According to beverage digest, coca cola is by far the best selling soda in the united states. Its also the home to big geyser, one of the largest and most important independent beverage distributors and incubators in the us. The fact book 25th edition is a statistical yearbook of nonalcoholic beverages for the 2019 operating year.
Pepsi overtakes diet coke as secondmost popular soda. Annual book presents a statistical and textual portrait of the global nonalcoholic refreshment beverage business. How can coke and pepsi sustain their profits in the wake. Over the years, the number of traditional beer distributors has fallen from 4,595 in 1980 to around 3,000 in 2019, however, similar to brewing, the number of new entrants into the alcohol beverage wholesaling sector has increased significantly. For so long the brand has weathered the punches thrown at it, but the stats now show that the brand is bleeding. Beverage results for 20, beveragedigest, march 31, 2014. The beverage digest fact book 23rd edition published may 2018 is a statistical yearbook of nonalcoholic beverages for the 2017 operating year. Drop in soda sales accelerates as healthier options.
Celsiusr names industry veteran vanessa walker as executive vice president of sales and marketing. Gallons per capita 0 10 20 30 40 50 1990 2000 2010 soft drinks juices beer bottled water 42. This 25th edition of the fact book is for industry executives, suppliers, bottlers, analysts, franchise companies, investment bankers, equities investors, marketing executives and anyone else who needs a direct line of sight into the fastpaced and evolving beverage sector. Beverage manufacturers often quote information from the annual beverage digest fact book and the twicemonthly beverage digest newsletter in their press releases. According to data from the 2016 beverage digest fact book, regular soda sales dropped percent between 1999 and 2015, and are at their lowest level in 30 years. Walker served as director of marketing for big red from 2006 to 2007, working primarily to relaunch the red jak energy drink.
Beverage digest fact book, of the 29 brands of carbon ated beverages, intake in millions of cases 1 case 192 fl oz sold in 2011 in the united states ranged from 5. Celsius hires vanessa walker as executive vice president of sales and marketing. Articles with dead external links from october 2010 all stub articles. Beveragedigest fact book 23rd edition beveragedigest. Worldwide, from 2000 to 2010, the average energy density of csd sold by tccc fell from 1. There is a global scope of competition in this industry, in which coke and pepsi are.
Information literacy gei1818k 17 0 1 pts question 1 an example of an analytical statement would be which of the following. Statistical yearbook of nonalcoholic beverages data spanning 19872014 with detailed trend analysis. Beverage digests fact book table of contents issuu. You answered you answered tokyo, japan is the city with the highest population in the world. Beverage results for 20, beverage digest, march 31, 2014. In 20, beverage digest reported that coca cola accounted for over 17% of the carbonated soft drink csd sales in the country, which is almost double that of its closest competitor. During world war ii, at the request of general eisenhower, woodruff promised.
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